This guide will highlight the best e-liquids of 2025 based on quality, flavour diversity, and user preferences. It includes a variety of flavours, nicotine strengths, and VG/PG proportions that will suit any vaping style.
Why these E-Liquids?
Burn It Up Vape Store offers over 2,000 liquids, including trusted brands such as Elfliq and Riot Squad. We also offer a wide variety of e-liquids, all with premium quality. We also provide detailed reviews and customer feedback and emphasize flavour authenticity and compatibility for various vape kits. These sources, when combined, provide a comprehensive overview of the best liquids in 2025. They also take into account the forthcoming disposable vape ban (effective on June 1, 2025) and the increasing demand for high-quality vape kits and reusable vape juices.
Top E-Liquid Flavours for 2025
1. Fruit E-Liquids
Fruit flavours will remain popular in 2025. They offer a variety of vibrant and versatile choices for vapers. Here are some of the most popular fruit flavours from Burn It Up.
- Blueberry—Known for their sweet and tart balance, blueberry liquids such as Elfliq Blueberry or Vampire Blueberry make excellent choices for both MTL and DTL configurations.
- Strawberry is a perennial favourite. Maryliq Strawberry Ice offers a refreshing blend with a cool menthol finish that is perfect for summer vaping.
- Kiwi: As highlighted by our “Top 10 Kiwi e-Liquids for 2025,” Kiwi blends such as Justjuice Kiwi and Cranberry On Ice provide a tangy tropical kick.
- Passion Fruit is a bold and juicy flavour that’s perfect for high-VG setups. Riot Squad Passion Fruit is a great choice for those who love exotic flavours.
Recommendation: Use a 50/50 blend of VG/PG for MTL devices or a 70% shortfall of VG for DTL cloud creation. Multi-buy offers, like 4 liquids for PS10, make it affordable to try out fruit flavors.
2. Dessert E-Liquids
Vapers who are craving sweet flavours will find dessert e-liquids appealing. Our catalogue includes:
- Dinner Lady Lemon Tart is a classic that combines creamy cheesecake and zesty lemon to create a DTL experience.
- Milkshake —Featured in “Best Milkshake e-Liquids,” Vanilla Milkshake is a smooth, creamy vape that’s perfect for high-VG configurations.
- Cereal Zeus Juice Cereal Milk captures nostalgic milk cereal flavour, perfect for vaping all day.
Recommendation: Dessert liquids are best in shortfills with high VG (70 or 80%) for sub-ohm devices. They produce thick clouds of flavour and deliver intense clouds.
3. Tobacco E-Liquids
Tobacco eliquids are the go-to choice for vapers who want to transition from smoking or those seeking earthy, robust notes.
- Vampire Vape Tobacco Heisenberg: A unique blend of classic tobacco with a hint of menthol or fruit. A complex MTL vape.
- Classic Tobacco: A smooth, cigarette-like flavour that is ideal for MTL users.
Recommendation Choose a 50/50 VG/PG blend or nic-salts (10mg-20mg) for a throat sensation similar to that of smoking. For beginners, we recommend pairing tobacco liquids with starter kits like the Vaporesso XROS 4.
4. Menthol & Ice E-Liquids
Menthol and Ice e-liquids are refreshing, cool vapes. Because of their versatility, they will be especially popular by 2025.
- Blue Raspberry Ice is a top choice for its sweet base of blue raspberry with a cooling finish.
- Menthol Nasty Juice: An icy blast for vapers who enjoy intense cooling.
Recommendation Menthol liquids are best used in high PG or 50/50 blends with MTL devices. For optimal flavour delivery, we recommend using pod kits such as the Vaporesso XROS 4.
5. Coffee & Coconut E-Liquids
Coffee and coconut liquids will be popular in 2025 for vapers who want to try something new.
- CoffeeCoffee has a rich black coffee flavour with optional cream notes.
- Coconut Wick Liquor Coconut cream is a creamy, tropical coconut flavour that’s ideal for DTL vaping.
Recommendation: Shortfills with 70% VG are ideal for sub-ohm devices to enhance the rich and decadent flavours of coffee and coconut liquids.
6. Nicotine-Free E-Liquids
The use of nicotine-free vapes is increasing among those who want to reduce their nicotine intake.
- Blueberry Elfliq: A fruity, sweet option for DTL or MTL vaping.
- Riot Squad Shortfills are Available in flavors such as Passion Fruit.
Recommendation: Combine nicotine-free liquids with versatile kits such as the Vaporesso XROS 4 and Voopoo Drag for MTL or DTL vaping.
Top E-Liquid Brands for 2025
- Vampire vape: Famous for classics such as Heisenberg and Pinkman. Offers a variety of flavours and nicotine strengths.
- Elfliq: Ideal for MTL vapers, this flavour is popular for its disposable flavours, such as Blueberry and Strawberry Ice.
- Riot Squad: This blend is a bold mix of fruit and desserts that excels in shortfills with high VG.
- Bar juice 5000: A variety of flavours, including Vanilla Milkshake and Vanilla Milkshake for DTL.
- Dinner lady: Famous for classic desserts such as Lemon Tart and perfect for sub-ohm vaping.
E-Liquids Types and VG/PG ratios
- 50/50VG/PG: Balanced for MTL, with a good throat hit and flavour. Ideal for pod kits such as the Vaporesso XROS 4
- 70%VG: Sweeter, thicker, and sweeter liquids for DTL vaping. Produces bigger clouds. Suitable for sub-ohm vaping kits such as the Voopoo Drag S.
- Nicotine Salts: A smooth throat hit. Ideal for MTL vaping with high nicotine levels (10mg-20mg). Recommended for beginners.
- Shortfills: High-VG, zero nicotine e-liquids that have space for adding nicotine shots. Multi-buy discounts and DTL are great for saving money.
Trends to Watch for in 2025
- Disposable Vapes Ban The UK Tobacco and Vapes Bill will ban disposable vapes on June 1, 2025. This will encourage the use of refillable pod kits and e-liquids.
- DIY e-Liquids: Making your liquids can save you money and give you more control.
- Sustainability: Due to the ban on disposables, vapers are looking for eco-friendly alternatives.
Choose Your E-Liquid with Care
- Beginners Start with 50/50 salts (nicotine 10mg-20mg) and a pod set like the Vaporesso. For a similar experience to smoking, try tobacco or menthol flavours.
- Advanced Vapers: Experiment with high VG shortfalls, sub-ohm kits and bold flavours for clouds. You can choose from fruit and dessert blends such as Riot Squad Passion Fruit or Dinner Lady Lemon Tart.
- Budget vapers: Check out our deals for multi-buys (e.g. four liquids for only PS10).
- Nicotine-Free Vapers: Discover 0mg options for flavour and nicotine-free vaping from Elfliq, Riot Squad or both. Compatible with MTL/DTL kits.
Final Thoughts
In 2025, the e-liquid industry will be vibrant and diverse, with options to suit every vaper. Brands like Vampire Vape and Elfliq deliver quality e-liquid in a variety of flavours, including fruity and tropical flavours such as Kiwi, coconut, classic tobacco, and refreshing menthol. Burn It Up Vape Store’s e-liquids are available in an array of flavours and can be purchased as reusable kits. Subscribe to our newsletters to receive exclusive discounts, updates and the latest deals.
Vaping is a great way to relax and unwind.
